Did you know that hotels working with digital marketing agencies in Kenya see a 33% higher ROI than those that don’t?
How much more visibility and revenue does that mean for your brand?
In today’s competitive digital landscape, choosing the right digital marketing partner is crucial for your business. This article highlights what Iconick Digital Marketing promises to offer and why we are the best at what we do-helping your business shine and thrive online.
Our Services:
- Search engine optimization
SEO is important because it will boost your visibility and rankings. This means making it easier for people searching for services you offer to find you online.
SEO will ensure that when your target customer searches for ‘restaurant near me’, your business will appear.
Why you should hire us:
- Expertise and experience: SEO is more than using the right keywords. Our team of SEO experts are up to date with the latest algorithms, methods, and best practices and how they affect your business.
- Wide range of skills: SEO includes a lot more. We write content, build backlinks, and analyze complex data. Our team includes experts in each of these fields.
- Optimizing time and resources: SEO is time consuming. That’s why we take the load off your shoulders so you can focus on your core business while we work our SEO magic.
- Advanced tools: We have access to tools that help us analyze and create customized SEO solutions for your business.
2. Social Media Marketing
Social media marketing helps your business build awareness, establish authority and build a loyal community, increase traffic, generate leads and ultimately convert them to customers.
How many businesses have you bought from because you interacted with their social media? Maybe you liked a challenge they started, or their visual content resonated with you. Better still, you saw people post images or videos saying how they loved a certain hotel and everything it had to offer. And you had to try it for yourself.
We will handle all activity on your social media. These include:
- Creating a strategy and calendar
- Producing and managing content
- Responding to requests, comments, questions etc
- Running advertising campaigns
- Analyzing data and adjusting strategies
- Reporting on progress.
- 3. Graphic design and animation
Effective graphic design and animations are essential for your marketing strategy. Think of flyers, banners, posters, billboards, social media posters, infographics, book covers, business cards, and animated videos. All these are necessary marketing materials. For a truly memorable brand, all these assets need to be consistent with your brand image. That means consistent colors, fonts, and themes. Hiring a graphic design agency will help you maintain a consistent image across all your brand and marketing content. We will do exactly that.
4. Digital strategy and planning
It’s easy to get lost online. Wondering what content to create and share, what times to post, what to do to drive certain goals, or how to engage with your community. All these activities are essential to build and maintain your business. But we know that it can be overwhelming. Especially because maintaining a digital presence for your business requires consistency. That’s where we come in. We will:
- Create a personalized digital strategy for your business
- Plan the daily execution
- Regularly analyze and adjust it
5. Web development
A website is vital for your digital presence. And not just a website, but a responsive website that you update regularly. A regularly updated website will prove to your customers that you are always available.
We will help you elevate your online presence with cutting-edge web development and stunning design. We craft responsive, user-friendly websites tailored to your brand, ensuring seamless experiences across all devices.
6. Brand identity design
The bitten Apple logo. I know you know what company I’m talking about. That right there is an effective brand identity.
Just like consistent graphics, your business needs a consistent brand identity that aligns with your goals and objectives. A brand identity that stands out. One that represents your business accurately.
We first analyze the market and your audience to understand their needs, tastes, and preferences. Then together we define your brand personality. What do you want to be known for? What voice and messaging do you want to use? Finally, we create a visual identity and branded templates for your brand.
We promise to create a brand identity that grabs attention and is unforgettable.
7. Photography and video production
Professional images and videos grab attention. Once you have the attention of your audience, then you communicate about your products and services using high quality visuals. And finally, you’ll be able to influence them to take the action you want them to.
Our services include professional shoots and shooting high quality videos.
8. Public relations and reputation management
A strong and positive business reputation is essential. It will set you apart, attract new customers, and increase brand value. Our public relations and reputation management services will ensure your business makes a good first impression and maintains it. One of the most crucial roles is to manage negative scenarios before they blow up. We don’t promise that your business won’t face negative setbacks. But we promise that your business will be well prepared for it. And we’ll tackle it as soon as or even before it arises.
9. Event management
Through experience, we’ve built a network of the perfect professionals to handle your brand events.
We do corporate event planning, organizing and coverage.
Why You Should Hire Us
Your business is precious and needs to be cared for. We know that you just can’t trust anybody with it. Our track record of helping business owners grow their businesses speaks for us. We care. We will do our best because your business is our business.
Why?
- Hiring Iconick Digital Marketing Agency will help you get good results with minimal effort on your part.
- Reasonable price: Hiring a marketing agency is cheaper than having an in-house team. Digital marketing is vast and requires several skill sets.
- We have access to superior technologies and tools such as SEMrush and Ahrefs that give access to high level analytics and insights on your audience, competition, and the market.
- We’ll save you time so that you focus on other aspects of running your business.
- We have a proven track record of success and will provide measurable results for your business. We use data to inform all decisions and adjust the strategies to ensure your digital marketing campaigns are effective.
At Iconick Digital Marketing, we understand that marketing is 90% of your business. It doesn’t matter if you own a first class hotel. If no one knows that your business exists no one will buy from you. Our customized digital marketing solutions will ensure that you are seen, known,loved, trusted, and bought from.We’ll bridge the gap between your business and your target customers, and get them to you.