Did you know that hotels working with digital marketing agencies in Kenya see a 33% higher ROI than those that don’t? How much more visibility and revenue does that...
User generated content(UGC) refers to any content that is created by customers of a brand, product, or service. This could be videos, text, images, reviews, testimonials, etc. Users are...
“Have you seen Ivy’s post?” I got this question recently in a client meeting. I hadn’t seen her post, so I was intrigued to learn more. First, who was...